Looking to take your tech product to South Korea? Look no further! With 97.2% of the population online, and a whopping 93.4% active on social media, South Korea is a digital wonderland. To make your product stand out in this market, it's crucial to utilize cutting-edge digital marketing and advertising strategies that match the local trends. Thus, tech brands must use social media platforms like YouTube in launching their campaigns.
Why settle for jargon-filled product descriptions when you can use YouTube to simplify and demonstrate the complexities of your tech brand? With its video format, YouTube allows content creators to showcase your product in action, giving your audience a clear understanding of how it works. Even SaaS brands are in on it! It's no wonder that tech brands thrive on this platform!
There are more than 44.3 million YouTube ad reach in South Korea. Korea's YouTube ecosystem is full of unique YouTube creators, funny video advertisements and creative brand integrations that the rest of the world have not seen yet. Thus, YouTube influencer marketing maybe your best way into the Korean tech industry.
The following list contains some of the most innovative and intelligent creators on YouTube who are pioneering the tech genre, garnering millions of views on their channels. Keep reading and you might just find the perfect influencer for your brand.
Top 11 Korean Tech YouTubers ⬇️
11. IT's Okay
Subscribers: 196K
Topics: Apple product review, educational tips, product testing
Looking to become a little more tech-savvy? IT's Okay has got you covered! As a university student who studies and reviews IT and tech-related products, she's the go-to person for anyone who needs everyday helpful tips presented in a charming way. If you're a beginner or just an ordinary person looking for product reviews, IT's Okay is the perfect content creator for you! Be sure to check out her most popular video, "8 Tips to Speed Up Your iPhone."
Subscribers: 323K
Topics: Lists, educational tips, price to performance review
Dr. Jang is a tech wizard who introduces viewers to the most interesting electronic items at reasonable costs. He brings his wealth of experience using different products to provide a cost analysis of popular brands such as Apple, Samsung, and Xiaomi. His community-oriented approach encourages viewers to explore new products and compare them to established brands. If you're on the hunt for cutting-edge tech at a fair price, Dr. Jang's channel is the place to be!
9. MR
Subscribers: 599K
Topics: Game content, product review, educational tips
MR's YouTube banner says it all: "IT: It's not so hard with MR!" With his tech-related content and honest product reviews, MR is here to make technology accessible and easy to understand for everyone. He specializes in "unboxing" videos, where he opens newly released products on camera so that viewers can experience it with him. MR's goal is to provide accurate information to help people make informed purchasing decisions. So, if you're looking for a reliable and entertaining tech channel, be sure to subscribe to MR!
8. YTN Science
Subscribers: 666K
Topics: News, current events, science and technological developments
YTN Science is your one-stop-shop for all things science-related. Run under Yonhap, this channel offers scientific knowledge and news directly from the Ministry of Science and ICT. From fascinating AI robot challenges to entertaining mini-documentaries about the solar system, YTN Science has something for everyone. If you're a science enthusiast or just looking to learn something new, be sure to check out this channel!
7. MOTline
Subscribers: 677K
Topics: Test drives, motor vehicle reviews, cost analysis
Looking for honest, unbiased reviews on motor vehicles of all makes and models? MOTline is the channel for you! With completely unsponsored reviews, MOTline gives prospective car buyers and enthusiasts expert opinions on each car he tests. From detailed accounts of a vehicle's exterior to actual test drives, MOTline leaves no stone unturned in his reviews. Whether you're interested in standard makes like KIA and Hyundai or luxury cars like Rolls Royce and Porsche, you can count on MOTline to provide accurate and honest reviews.
6. ZUYONI TECH
Subscribers: 679K
Topics: Educational tips, product review, females in tech
ZUYONI TECH is a tech-savvy YouTuber who stands out from the crowd as a female creator in a male-dominated industry. With a focus on technology and IT-related content, she provides valuable product reviews and tips, as well as sharing her genuine passion for all things tech. In fact, her video "$200Million Semiconductor Device Review?!" has over 1 million views, proving her expertise and appeal to viewers.
5. Techmong
Subscribers: 732K
Topics: IT, cars, smartphones, tablets, home appliances, useful tips
Looking for a comprehensive comparison of tech products before making a purchase? Look no further than Techmong's channel! With his informative product reviews, Techmong gives viewers side-by-side comparisons of similar items, making it easy to understand the difference between models manufactured by the same company. Whether you're interested in popular products like iPhones and Samsung tablets or need to learn more about useful office items like keyboards and electronic accessories, Techmong's channel has got you covered!
4. Eyejoker
Subscribers: 746K
Topics: PC assembling, product reviews, comparisons, games
Looking to build your own gaming PC? The search is over with Eyejoker's channel! With a wealth of knowledge and experience in assembling gaming PCs, Eyejoker walks viewers through the entire process, explaining his reasoning behind each component choice and how they work together. But that's not all - Eyejoker also creates product reviews and comparisons to help educate his followers about the differences of similar product types.
3. UnderKG
Subscribers: 761K
Topics: Product reviews, useful tips, small electronics
UnderKG is the perfect channel for those who are always on-the-go and looking for tech products that won't weigh them down. With a focus on electronic items that weigh under one kilogram, UnderKG provides reviews on smartphones, earbuds, accessories, and smartwatches that are perfect for people who are always on the move. And while they usually stick to the under 1 kg theme, they're not afraid to make exceptions for really cool tech products that are worth sharing with their audience!
2. Woopa TV
Subscribers: 1.09M
Topics: Test drives, motor vehicle reviews
If you want a channel that will get your motor running, then Woopa TV is the one to watch! This car enthusiast knows his way around all kinds of cars, from high-end luxury vehicles to more affordable models. But what really sets Woopa TV apart is his attention to detail during his test drives. He doesn't just tell you what it's like to drive the car, he makes you feel like you're right there in the driver's seat!
1. ITSub
Subscribers: 2.51M
Topics: Product reviews, product testing, expert advice
When it comes to IT and technology, nobody does it better than ITSub. With a charm and energy that's infectious, he makes learning about the latest electronic products fun and entertaining. But he doesn't just focus on the big names - ITSub also seeks out lesser-known products and puts them to the test. Whether you're a tech enthusiast or just looking for a little entertainment, ITSub has got you covered. And with a love for both electronics and cars, he's always got something new and exciting to share!
Technology and YouTube
With plenty of new tech being created for consumers each day, YouTubers never seem to run out of things to talk about. YouTube has allowed every day people to experience their most prized items, offer unbiased reviews and give expert advice, all while being part of a close knit community.
These tech loving YouTube creators can be valuable assets to any brand looking to expand into the Korean market. Partnerships with YouTubers can be done in the form of a PPL, sponsored ad, or product review which can lead viewers to become paying customers.
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