Ready to take a peek into the glamorous world of luxury? Buckle up, because we're about to introduce you to 11 rising stars in the luxury influencer scene. These are the folks who aren't just wearing the latest Gucci or Chanel—they're the ones setting the trends for 2024. They're the ones we all secretly (or not so secretly) want to be.
But before we spill the tea on who's who in the luxury world, let's chat a bit about the industry they're shaking up. Picture this: in 2018, the luxury goods market was already mind-bogglingly huge, raking in a cool $286.11 billion worldwide. Fast forward to now, 2024, and it's projected to grow to a jaw-dropping $368.92 billion.
And guess what? It's not stopping there. By 2028, we're looking at a luxury market worth a staggering $418.84 billion. We're talking leather goods, eyewear, watches, jewelry, fashion, cosmetics, fragrances—you name it.
So, as we dive into our list, remember: these influencers aren't just playing dress-up. They're shaping an industry worth billions, one fabulous outfit, TikTok dance, or makeup tutorial at a time. Ready to meet them? Let's get started!
Rising Luxury Influencers ⬇️
11. LuxMommy
Country: U.S. 🇺🇸
Subscribers: 143K
Amanda, the creator of LuxMommy, is a U.S.-based influencer with a YouTube community of 140K subscribers. Known for her passion for all things luxury, she highlights her favorite high-end handbags, accessories, and lifestyle finds.
Her channel is a go-to destination for unboxing videos, in-depth reviews, and chic styling ideas featuring iconic brands like Louis Vuitton, Chanel, and Gucci. On her blog, Amanda reveals her preference for neutral, timeless pieces and offers practical tips for incorporating them into everyday style, making her content both aspirational and relatable.
10. Lisa
Country: U.S. 🇺🇸
Subscribers: 335K
Meet Lisa, the epitome of luxury and elegance. As one of the world’s top luxury influencers, her content radiates sophistication, perfectly embodying the word “gorgeous.” From high-end fashion to coveted designer goods, every post showcases a lifestyle many dream of. With her impeccable taste and glamorous aesthetic, Lisa’s page is the ultimate inspiration for anyone captivated by the finer things in life.
Country: Spain 🇪🇸
Followers: 409K
Hailing from Spain, Zina Charkoplia is a fashion influencer with a strong Instagram presence. Her content is a blend of high-fashion and street style, featuring brands like Prada, Balenciaga, and Jacquemus. She often shares outfit inspirations, travel diaries, and lifestyle content, providing a glimpse into her fashionable life. Her chic style and engaging content have made her a favorite among fashion enthusiasts.
8. Jamie Chua
Country: Singapore 🇸🇬
Subscribers: 575K
Jamie Chua, hailing from Singapore, embodies sophistication and indulgence. Famous for her unrivaled array of Hermès bags, she invites her followers into a realm of pure luxury. Through showcasing her premium wardrobe, unveiling exquisite purchases, and offering peeks into her extravagant life, Jamie captivates those with a taste for opulence. Featuring iconic labels such as Hermès, Chanel, and Dior, her platform is the perfect escape for anyone enchanted by the world of high fashion and refinement.
7. Jessica Thön
Country: Germany 🇩🇪
Followers: 939K
Meet Jessi, a luxury content creator and presenter with a passion for fast cars and exciting travel. Her profile is a haven for car enthusiasts, filled with stunning shots of a variety of sleek and stylish vehicles.
But it’s not just about the cars’ looks—Jessi takes her audience on a journey, blending her love for travel with the thrill of luxury rides. Her content effortlessly exudes sophistication, making her page a must-follow for anyone who shares her love for the finer things in life on wheels.
6. Molita Lin
Country: Indonesia 🇮🇩
Subscribers: 1.01M
Meet Molita Lin, a beauty and fashion enthusiast from Indonesia who has captivated over a million subscribers on YouTube. Her channel is a treasure of beauty tutorials, fashion hauls, and lifestyle vlogs. Molita's content often features a mix of high-end and affordable products, making her relatable to a wide audience. She's known for her detailed makeup tutorials and honest product reviews, often featuring brands like Charlotte Tilbury, Dior, and Chanel. If you're into beauty and fashion, Molita Lin's YouTube channel is definitely worth a visit.
Country: U.S. 🇺🇸
Followers: 1.2M
Carla Rockmore is a dynamic TikTok star redefining fashion for women over 50 with flair, fun, and confidence. Amassing a community of 1.2 million followers, she proves that great style is timeless. Her videos showcase a lively blend of chic ensembles, practical styling advice, and her signature wit.
Often highlighting pieces from luxury labels like Gucci, Chanel, and Louis Vuitton, Carla’s fearless approach to fashion inspires audiences of every generation to embrace their unique sense of style.
Country: U.S. 🇺🇸
Followers: 1.3M
Charles Gross is a TikTok star known for his candid discussions about fashion. Charles has made a name for himself as a luxury fashion expert. His content often includes unboxings of high-end products, product critiques, and personal stories. Charles' expertise in luxury goods, particularly Hermès Birkin and Kelly bags, has been recognized by publications like British Vogue. His engaging content and in-depth knowledge of the luxury fashion industry make him a must-follow for enthusiasts.
3. Irene Kim
Country: South Korea 🇰🇷
Followers: 2.8M
Irene Kim, a dynamic fashion icon from South Korea, has captivated the world with her striking presence and unique sense of style. Celebrated for her exceptional modeling talent and bold yet sophisticated fashion choices, Irene’s content seamlessly weaves together beauty, lifestyle, and high fashion.
Often showcasing renowned luxury brands like Chanel, Gucci, and Dior, she continues to inspire her audience with her effortless elegance and creativity.
Country: U.S. 🇺🇸
Followers: 10.1M
Meet Safiya Nygaard, the ultimate travel enthusiast who takes exploring to a whole new level. Her adventures are anything but ordinary—each trip is a grand, luxurious experience that feels like something straight out of a dream.
From exotic destinations to extravagant escapades, Safiya’s content is the kind you fantasize about but rarely get the chance to do yourself. It’s no wonder her posts rack up countless views and comments, as she inspires her audience to dream bigger with every awe-inspiring journey.
Country: Philippines 🇵🇭
Followers: 15.2M
Heart Evangelista, a cherished icon in the Philippines, is a true embodiment of grace and versatility. Renowned for her acting career and impeccable fashion sense, she captivates her audience with a blend of beauty, style, and sophistication.
Her content often highlights luxury labels like Hermès and Louis Vuitton, reflecting her refined taste and passion for high fashion. With her magnetic charm and timeless elegance, Heart has become a celebrated style muse both locally and internationally.
Conclusion
And there you have it, folks–eleven rising luxury influencers who are not just setting trends, but redefining what it means to be a fashion icon in 2024. From the vibrant streets of South Korea to the chic corners of the U.S., these influencers are shaping the future of the luxury goods market, one post at a time. So, whether you're looking for style inspiration, the latest luxury unboxing, or just a glimpse into the glamorous world of high fashion, these are the influencers to watch. Stay stylish!